The Internet can work for you or against you.

Let our Information Technology and Marketing professionals improve your Internet experience.

Whatever may be your Internet needs or concerns, be it marketing, security, spam, web design or hosting, look to GurusInc.com, for the best solution.

Beyond our consulting service, going back more than 20 years, we have gathered together a number of best of breed tools and power packed books that cover the gamut of Internet use and Internet marketing issues. From fighting spam and spyware to web site design, search engine optimization (SEO) and affiliate marketing, we provide the tools and information to make your Internet experience easier and more profitable.

Focus on a better Internet experience

While we still offer custom web design services and search engine optimization (SEO), of existing sites, in mid-2006, we decided to change our focus. You see, as consultants, we are limited to helping only as many clients as we can physically work for, at one time. Also, the web design and search engine optimization business is getting more and more competitive, while simultaneously, those offering to perform such tasks are becoming less and less qualified. Add to that, the fact that the search engine algorithims are in a constant state of flux, which makes staying on top of SEO a constant task. At the same time, web users are facing ever-increasing threats, in the form of spyware, viruses, hackers and spam.

So, in an effort to help more people (and yes, we'll admit, to make more money), we decided to change our focus from individual consulting, to tools and information that can reach more people and do more good. Some of these tools eliminate the need for some of our services, at a fraction of the cost of those services and the information that we provide will either give you the ability to do some of the work yourself or at the very least, make you a better consumer of such services.

Internet challenges

Internet challenges can be viewed from two perspectives. You are either a marketer or a user and both have their own set of challenges. With more than 20 years in this arena, we have seen them all and solved them for our clients.

From the marketing perspective -

• Web design "kiddies" and foreign programmers, who often have great techinical expertise and offer low prices, seldom have not even the slightest idea what constitutes good web marketing technique or have any marketing knowledge, at all, leaving site owners with sites that show off the designer's skill, but don't rank well in the search engines and don't convert customers.
• Fly-by-night companies that claim to be able to get your site ranked on the first page of the search engines, often don't tell you that they are using techniques that will likely get your site banned from Google and other search engines, a month or two after they have been paid and are gone.
• It can be daunting to sift through the wide variety of web hosting companies that offer different levels of service, at a wide variety of prices and that are aimed at different types of sites.
• There are a tremendous number of sites on the Internet, offering affiliate marketing "secrets", that will "make you rich". But, you eventually learn that the real secret is that you have to purchase a never-ending string of books, courses and products, if you are to benefit from the first secrets.

From the end-user perspective -

• McAfee and many other anti-virus firms say they are seeing 25-50 new viruses or variants of old ones every day.
• A 2004 study by Symantec claimed that more than 30,000 PCs per day are being recruited into secret networks called "botnets" - networks of "zombies" - and used to send spam and propagate viruses.
• Vulnerabilities are now exploited in 5.8 days on average.
• Perhaps the greatest threat is spyware, that captures private information stored on your computer, including credit card numbers, browsing history, passwords and keystrokes and then forwards that data to unethical marketers and criminals.
• And, let's not forget the mountains of spam that clogs your inbox, takes up your valuable time and many times carries viruses, trojan horses or may just be a cover for a phishing expedition to trick you into giving out your bank account information.

These are just the most common problems that Internet users face. But, you can win at the Internet game. Whether you are a marketer or an end-user, we have the tools and information to improve your Internet experience. Click on the links at the top of this page, to learn how GurusInc.com can help you best deal with each of these issues.

Top of Page

---

Copyright 2006 John Gaver
Privacy Policy • Offsite Privacy Commentary